| dc.creator |
Kihamba, James M. Z. |
|
| dc.date |
2020-05-15T06:46:58Z |
|
| dc.date |
2020-05-15T06:46:58Z |
|
| dc.date |
2013 |
|
| dc.date.accessioned |
2021-05-05T08:08:29Z |
|
| dc.date.available |
2021-05-05T08:08:29Z |
|
| dc.identifier |
http://hdl.handle.net/11192/3143 |
|
| dc.identifier.uri |
http://hdl.handle.net/11192/3143 |
|
| dc.description |
A Dissertation Submitted in Partial Fulfillment of the Requirements for Award of the Master Degree Business Administration (MBA) of Mzumbe University
2013 |
|
| dc.description |
The objectives of this study were to assess the present market situation of briquettes as a source of energy in Tanzania, explore on the public awareness on the briquettes potential as a source of energy, determine the challenges facing the marketing and production of briquettes and explore on the contribution of past and on-going government and other stakeholders’ efforts to the promotion of briquettes marketing.
The study was conducted in Dar es Salaam. A sample of the primary data was collected by using questionnaires and interviews on the demand and supply value chains of briquette market key players, and from government agencies and other key stakeholders that are responsible for policy making and promotion of briquette marketing. The collected data was analyzed by using simplified forms of data presentation that showed the response results in terms of quantities and percentages of the total strata of samples that were interviewed.
The study has shown that the briquette industry in Tanzania needs to invest more in training and equipping rural producers as well as generating market demand for charcoal briquettes through sensitization campaigns and overall value chain development. On the other hand, the Government needs to create policies and incentives to help facilitate the transition from wood charcoal to charcoal briquettes.
Despite the fact that briquettes as a source of energy has more benefits compared to traditional charcoal, this study has found out that most people in Tanzania are not fully aware of the existence of this source of energy.
A number of institutions and individuals were questioned about briquette as an alternative to cooking with charcoal and it was generally observed that any fuelswitching alternative must be used similarly to charcoal, as the Tanzanian population’s consumption habits cannot be changed radically. Also, any proposed alternative must be appropriate for the urban environment, not the rural environment. The proposed alternative must be affordable to the majority and be comparable in price to charcoal. |
|
| dc.language |
en |
|
| dc.publisher |
Mzumbe University |
|
| dc.subject |
MARKETING-BRIQUETTES-ENERGY-TANZANIA |
|
| dc.title |
THE CHALLENGES FACING MARKETING OF BRIQUETTES AS A SOURCE OF ENERGY IN TANZANIA |
|
| dc.type |
Thesis |
|