| dc.creator |
Hawassi, Frank George Haule |
|
| dc.date |
2015-12-09T12:44:03Z |
|
| dc.date |
2015-12-09T12:44:03Z |
|
| dc.date |
2005 |
|
| dc.date.accessioned |
2022-10-25T08:51:16Z |
|
| dc.date.available |
2022-10-25T08:51:16Z |
|
| dc.identifier |
https://www.suaire.sua.ac.tz/handle/123456789/684 |
|
| dc.identifier.uri |
http://hdl.handle.net/123456789/91187 |
|
| dc.description |
Ph.D-Thesis |
|
| dc.description |
This study was carried out to analyze processing, marketing and demand for
processed fruits and vegetables in Tanzania. Data for the study were collected from a
sample of 320 households, 77 traders and 59 processors using structured
questionnaire. Both qualitative and quantitative methods were used to analyze the
data. The results of the study show that fruit and vegetable processing firms were not
able to utilize their capacities almost throughout the year with very low capacity
utilization during off season. Likewise, processors had difficulties of marketing some
of their processed products during both harvest and off season, partly due to stiff
competition from imported products. With the exception of locally processed
tomatoes, households consumed significantly larger quantities of imported processed
products than similar products processed locally. Based on econometric analysis
results, the study revealed that location of household and preference of consuming
particular type of processed mangoes were the most important factors affecting the
probability of consuming processed mangoes. Although education level attained by
respondents, age of the household head, household size and availability of processed
mangoes had no significant influence on probability of consuming processed
mangoes, they significantly influenced the quantity of locally processed mangoes
consumed as indicated by linear regression results. For tomatoes, the frequency of
promotion and household preference for consuming particular type of processed
tomatoes significantly influences the probability of consuming processed tomatoes.
Contrary to the multinomial logit model results, the results of OLS regression model
show that age of the respondents, household size, awareness of vital nutritional role
that tomatoes play in the human diet, price of fresh tomatoes and household income
had significant influence on the quantity of locally processed tomatoes consumed.
The study recommended that strategies towards stimulating and promoting
processing, marketing and demand for locally processed fruits and vegetables should
focus on improving capacity utilization of processing firms, improving market access,
improving and maintaining quality standards of processed products and establishment
of advertisement and promotion campaigns and programmes. Above all, a similar
study should be undertaken in other areas to ascertain the extent of applicability of the
findings of this study. |
|
| dc.format |
application/pdf |
|
| dc.language |
en |
|
| dc.publisher |
Sokoine University of Agriculture |
|
| dc.subject |
Processed fruits- marketing |
|
| dc.subject |
Processed vegetables- marketing |
|
| dc.subject |
Marketing - Processed fruits and vegetables |
|
| dc.subject |
Marketing- demand-Processed fruits and vegetables |
|
| dc.subject |
Tanzania |
|
| dc.title |
Analysis of processing, marketing and demand for processed fruits and vegetables in Tanzania |
|
| dc.type |
Thesis |
|