Journal Article
Being guided by the theory of reasoned action, this study sought to investigate factors that
determined the choices of income-generating activities among youth beneficiaries of Youth
Development Fund in Morogoro Municipality and Mvomero District Councils. The study
employed cross-section designs where 200 respondents were involved. Multistage sampling
techniques and simple random techniques were used to select the respondents involved in
the study. Data were collected through questionnaires and interview schedules, and they
were analysed through descriptive statistics and the Multinomial regression model. The
findings show that factors that have influenced the choice of youth income generating
activities among the youth include: attitudes, family, and friends support, customers and
market availability, availability of skilled labour, low competition from a similar business, skills
possession, and cooperation from others. However, these findings show that the factors did
not influence all categories of choices and therefore the study recommends that the ministry
responsible for youth should ensure that there is enough awareness created for youth on how
the Community Development Department can make their business perform better. This
should include training on how youth can have a proper choice by considering factors such
as attitude, significant others, and skills possession.