COSTECH Integrated Repository

Ferry Passengers’ Satisfaction: an Empirical Assessment of Influence of Ferry Route Type

Show simple item record

dc.creator Tinali, Gerald Z.P.
dc.creator Temba, Gaudence M. 2016-08-20T18:37:53Z 2016-08-20T18:37:53Z 2015-12 2018-04-18T12:35:28Z 2018-04-18T12:35:28Z
dc.identifier 1821 - 756
dc.description The study presents a ferry transport passenger’s satisfaction from ferries using Lake Victoria in Tanzania. The objective is to provide a better understanding on whether or not route type (long route or short route) can explain the passengers’ satisfaction perceptions on service quality dimensions (convenience satisfaction, customer care satisfaction, technology satisfaction, reliability satisfaction and safety satisfaction). Both primary and secondary data were collected. The questionnaire was the main instrument in primary data collection. Convenient sampling technique was used. Data analysis was performed using independent mean test comparisons and regression analysis. Results under independent mean test comparison showed that there is a statistical significant difference between long route and short route in four satisfaction dimensions, namely, convenience, customer care, technology and reliability. Regression estimates also proved that there is a significant satisfaction decrease between the short route and convenience, customer care, and technology, while they showed that there is a significant passengers’ satisfaction increase in service reliability. The study provides significant implications to operators of ferry companies by providing means to improve passengers’ satisfaction. Among other things; they need to consider whether they operate in the short route or the long route. Also for policy makers, the study suggests that they should consider route type in policy formulation and policy implementation and directives for ferry services
dc.language en
dc.publisher ORSEA Journal
dc.relation Vol. 5 Issue No. 2;
dc.subject ferry transport, public transport and customer satisfaction
dc.title Ferry Passengers’ Satisfaction: an Empirical Assessment of Influence of Ferry Route Type
dc.type Journal Article

Files in this item

Files Size Format View

There are no files associated with this item.

This item appears in the following Collection(s)

Show simple item record


Advanced Search


My Account