Watatu Co. Ltd : managing growth
dc.creator | Elly, Tumsifu | |
dc.date | 2016-01-26T09:30:42Z | |
dc.date | 2016-01-26T09:30:42Z | |
dc.date | 2013 | |
dc.date.accessioned | 2018-04-18T12:35:28Z | |
dc.date.available | 2018-04-18T12:35:28Z | |
dc.identifier | Elly, T. (2013). Watatu Co. Ltd : managing growth : entrepreneurs' tendencies and their impact on joint venture. In G, Tesar and J Kuada (Eds.), Marketing management and strategy : an African casebook (pp.83-88). Abingdon, Oxon : Routledge. | |
dc.identifier | 9780415783330 | |
dc.identifier | 041578333X | |
dc.identifier | 9780415783347 | |
dc.identifier | 0415783348 | |
dc.identifier | https://books.google.co.tz/books?id=C1AhoSs9LNwC&pg=PA88&lpg=PA88&dq=watatu+tumsifu+elly&source=bl&ots=LCXybZCnF9&sig=LgJXnSrNYcc5fnkJkgDjqBjAmEQ&hl=sw&sa=X&ved=0ahUKEwix0dmCjMfKAhVByBoKHabXA_sQ6AEIOzAE#v=onepage&q=watatu%20tumsifu%20elly&f=false | |
dc.identifier | http://hdl.handle.net/123456789/195 | |
dc.identifier.uri | http://hdl.handle.net/123456789/11357 | |
dc.language | en | |
dc.publisher | Abingdon, Oxon : Routledge | |
dc.subject | Marketing -- Africa | |
dc.subject | Marketing -- Management -- Case studies | |
dc.subject | Strategic planning -- Africa -- Case studies | |
dc.title | Watatu Co. Ltd : managing growth | |
dc.title | : entrepreneurs' tendencies and their impact on joint venture | |
dc.title | Entrepreneurs' tendencies and their impact on joint venture | |
dc.type | Book chapter |