Personality, satisfaction, image, ambience, and loyalty: Testing their relationships in the hotel industry.

dc.creatorJani, Dev
dc.creatorHan, Heesup
dc.date2016-01-25T07:49:01Z
dc.date2016-01-25T07:49:01Z
dc.date2014
dc.date.accessioned2018-04-18T11:49:25Z
dc.date.available2018-04-18T11:49:25Z
dc.descriptionThis article appraises a theoretical model that relates personality, satisfaction, loyalty, ambience, and image in a hotel setting. The results of the structural equation modeling indicated that extraversion, agreeableness, and neuroticism among the Big Five Personality Factors significantly affect satisfaction. Satisfaction had a significant impact on hotel image and guests’ loyalty. Compared to satisfaction, hotel image had a lesser impact on loyalty as well as being a mediator for the impact of satisfaction on loyalty. The moderating role of hotel ambience in the proposed theoretical framework was also identified. The results offer hoteliers potential strategies/tactics for loyalty enhancement.
dc.identifier10. Jani, D. and Han, H. (2014). Personality, satisfaction, image, ambience, and loyalty: Testing their relationships in the hotel industry. International Journal of Hospitality Management, 37, 11-20.
dc.identifierdoi:10.1016/j.ijhm.2013.10.007
dc.identifierhttp://hdl.handle.net/123456789/178
dc.identifier.urihttp://hdl.handle.net/123456789/9893
dc.languageen
dc.publisherELSEVIER
dc.subjectHotel
dc.subjectImage
dc.subjectSatisfaction
dc.subjectAmbience
dc.subjectPersonality
dc.subjectLoyalty
dc.titlePersonality, satisfaction, image, ambience, and loyalty: Testing their relationships in the hotel industry.
dc.typeJournal Article, Peer Reviewed

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