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Leakages in the Tourism Systems, Case of Zanzibar

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dc.creator Anderson, Wineaster
dc.date 2016-04-15T09:15:23Z
dc.date 2016-04-15T09:15:23Z
dc.date 2013
dc.date.accessioned 2018-04-18T12:36:41Z
dc.date.available 2018-04-18T12:36:41Z
dc.identifier Anderson, W., 2013. Leakages in the tourism systems: case of Zanzibar. Tourism Review, 68(1), pp.62-76.
dc.identifier http://hdl.handle.net/123456789/1540
dc.identifier 10.1108/16605371311310084
dc.identifier.uri http://hdl.handle.net/123456789/11484
dc.description Full text can be accessed at http://www.emeraldinsight.com/doi/abs/10.1108/16605371311310084
dc.description Purpose – The objective of this study is to estimate leakages in tourism systems. More precisely, the study aims to investigate the sources of the annual requirements in the resorts and to identify the triggers for leakages in tourism systems in Zanzibar. It then seeks to explore the challenges that operators face when sourcing the inputs locally. Likewise the study seeks to trace the distribution channel of the tourists arriving in Zanzibar from generating markets. Design/methodology/approach – Interviews involving 150 resorts were conducted during 2010 in the island of Unguja, where almost 97 percent of Zanzibar's resorts are found. Both quantitative and qualitative methods of analysis were employed. Findings – The findings reveal massive internal (import‐coefficient leakages) and external leakages that only 16 percent of the resort requirements are sourced within Zanzibar. Unreliable capacity in terms of quantity and quality of the local supplies are among the leading factors that trigger high leakages. Most resorts in Zanzibar are owned, managed and operated by non‐locals. Tourism in this archipelago is revolving around the beach product; whereby the direct charter inclusive tourists, mainly from Europe, dictate the tourism channels. Nevertheless, a number of tourists buy pre‐arranged tours to Zanzibar as an “add‐on” to their mainland Tanzania safaris. Practical implications – This study lays out the case for the need for more local linkages in the supply chain by revealing the extent to which the accommodation sector depends upon imported as opposed to local goods and services. Practical strategies to minimize leakages are proposed. Originality/value – An abundance of literature has been written on linkages and leakages in tourism in several destinations. The same amount of work has yet to be done in sub‐Saharan Africa. The choice of Zanzibar is therefore justified.
dc.language en
dc.publisher Emerald Group Publishing Limited
dc.subject Leakages
dc.subject Tourism
dc.subject Zanzibar
dc.subject Local economies
dc.subject Marketing strategy
dc.subject Profit and loss accounts
dc.subject Tourism management
dc.title Leakages in the Tourism Systems, Case of Zanzibar
dc.type Journal Article


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