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Continuance Usage of Mobile Banking Services Among Small and Medium Enterprises (SMEs) in Tanzania

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dc.creator Mandari, Herman
dc.creator Koloseni, Daniel Ntabagi
dc.date 2020-11-02T08:18:09Z
dc.date 2020-11-02T08:18:09Z
dc.date 2020-06
dc.date.accessioned 2022-10-21T11:33:53Z
dc.date.available 2022-10-21T11:33:53Z
dc.identifier http://154.72.94.133:8080/xmlui/handle/123456789/157
dc.identifier.uri http://hdl.handle.net/123456789/86156
dc.description Journal Article
dc.description The study examines the intention to continue using mobile banking services among SMEs in Tanzania. The study extended the ECS-IS model by adding three variables: ease-of-use, perceived trust, and attitude to address the existing challenges in continuance usage of mobile banking services. Data was collected using a self-administered questionnaire from company’s owners and managers. A total of 287 responses were used in data analysis. SEM technique was employed to evaluate the measurement and structural models. The study found that satisfaction and attitude have a direct influence on continuance usage of mobile banking among SMEs in Tanzania. Furthermore, confirmation, perceived trust, and perceived usefulness have an indirect effect on continuance usage of mobile banking services among SMEs. The study provides useful insights which could be used by mobile banking service providers to improve banking services delivered through mobile technology. Furthermore, the findings will assist scholars in understanding the antecedents which affect continuance usage of mobile banking services among SMEs.
dc.format application/pdf
dc.language en
dc.publisher International Journal of ICT Research in Africa and the Middle East
dc.relation Volume 9, Issue 1;
dc.subject Attitude, Confirmation, Continuance, Mobile Banking, Perceived Trust, Satisfaction, SMEs, Tanzania
dc.title Continuance Usage of Mobile Banking Services Among Small and Medium Enterprises (SMEs) in Tanzania
dc.type Article


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