Department of Marketing
Permanent URI for this collectionhttp://102.208.184.44/handle/123456789/2222
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Item A comparative analysis of East African destination marketing(Taylor and Francis) Jani, DevItem A Framework of Micro, Small and Medium Retail Enterprises Development in Dar es Salaam –Developing Country’, in African Journal of Marketing, in The African Journal of Marketing Issue 1 pp115-130, Dar es Salaam Press (DUP), Dar, Tanzania(Presentation in International Academy Of African Business And Development University Of Florida, Gainesville Usa 20-24 May 2008.(African Journal of Marketing) Mboma, lucy MaryItem A Gender-Based Comparison of Marketing Strategies of SMEs in TanzaniaAnderson, WineasterItem A Review of Product Selection Criteria for Business and Marketing Studies(International Knowledge Press, Asia Pacific) Suphian, Robert; Fang, Zhang; Xiao, Han; Mun, CheoljuItem Advancing Knowledge Development in African BusinessRutashobya, LetticeItem Advancing Knowledge Development in African BusinessRutashobya, Lettice; Jaensson, Jan-ErikItem African Entrepreneurship and Small Business DevelopmentRutashobya, LetticeItem African Entrepreneurship and Small Business DevelopmentRutashobya, Lettice; Olomi, DItem Agribusiness and sustainable developmentRutashobya, Lettice; Chiwona-Karltun, LinleyItem Allan, I, S, (2018) Entrepreneurship training and self-employment choices of graduates: Experience from selected Tanzanian universities. Tanzania. Business Management Review. Vol.21, Issue 2, pp. 14-29.(University of Dar es Salaam, Business School.) Allan, Issack ShimbaItem Allan, I. S. (2018) The effects of experiential entrepreneurship learning programmes on performance of trainees’ enterprises: Empirical evidence from small businesses in Tanzania. Business Management Review. Vol 31, Issue 2, pp. 66-78.(University of Dar es Salaam, Business School.) Allan, Issack ShimbaItem Allan, I. S. (2019) Entrepreneurship training and innovative pedagogies of mitigating perceived challenges of business start-up capital to university graduates. Papers in Education and Development. Vol.2, pp 161-182(University of Dar es Salaam, School of Education) Allan, Issack ShimbaItem Analysis of “All-Inclusive” Tourism Mode in the Balearic IslandsAnderson, WineasterItem Analysis of All-inclusive travel mode: demand and supply perspectives In theAnderson, Wineaster; Sampol, C.J.; Albertí, F.S.Item Analyzing International Tourists' Functional Information Needs: A Comparative Analysis of Inquiries in an On-Line Travel ForumJani, Dev; Jeong, Ho K.; Hwang, Yeong H.Item Aninclusiveapproachto regulatingthesecondeconomy AtaleoffourSub-SaharanAfricaneconomies(Emerald Group Publishing Limited) Olomi, Donath; Charles, Goodluck; Juma, NormaItem Antecedents and Consequences of Business Trust in Retailing and Wholesaling in Tanzania(Dar es Salaam University press) Mboma, Lucy Mary; Philemon, John R. M.Item Antecedents of Domestic Tourism Demand in TanzaniaAnderson, WineasterItem Assessment of Indicators of Sustainable Ecotourism in TanzaniaPasape, Liliane; Anderson, Wineaster; Lindi, George