Marketing Management
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Item Acceptability and Feasibility of KAIZEN as a Strategy for Improving SSMEs’ Performance in Tanzania.(College of Business Education) Bwemelo, Gordian S.Item Agribusiness Investment Opportunities in Dodoma Region, Tanzania(College of Business Education) Mashenene, Robert Galan; Mlay, Lilian Simon; Tumaini, Jeremiah Wilhelm; Maziku, PetroItem Appraisal of Entrepreneurship Teaching and Learning Methods in Tanzania’s Higher Learning Institutions(College of Business Education) Bwemelo, Gordian S.Item Assessing the Efficiency of Marketing Communication Tools Used by Tanzanian Handcrafts for Enhancing Export Performance.(College Business Education (CBE)) Tambwe, Mariam AllyItem Benefits and Challenges of Mobile Banking usage in National Microfinance Bank Dodoma, Tanzania(College of Business Education (CBE)) Mashenene, Robert Galan; Mkende, EmilyItem Challenges facing implementation of CompetencyBased Education and Training (CBET) system in Tanzanian Technical Institutions(College of Business Education Journal) Tambwe, Mariam AllyItem Constraints of Accessing Debt Financing from Commercial Banks among Small and Medium Enterprises in Tanzania: A Literature Review(College of Business Education) Mashenene, Robert GalanItem Consumers’ Response toward Counterfeit Medicines in Dar Es Salaam City, Tanzania: A Comparative Analysis(College of Business Education) Bwemelo, Gordian Stanslaus; Mashenene, Robert GalanItem Consumers’ Response toward Counterfeit Medicines in Dar Es Salaam City, Tanzania: A Comparative Analysis(College of Business Education) Mashenene, Robert Galan; Bwemelo, Gordian StanslausItem Customer Relationship Marketing and its Influence on Customer Retention: A Case of Commercial Banking Industry in Tanzania(College of Business Education) Magasi, ChachaItem Determinants of Supermarket Performance in Dar-Essalaam, Tanzania(College of Business Education) Mohamed, Ahmed AkramItem Determinants of Tanzanian Business Community Engagement in Export Trade-In Dar Es Salaam: A Case of Agricultural Products.(College of Business Education) Ngwegwe, Susan SosthenesItem Effect of Service Quality on Students’ Satisfaction in Tanzania Higher Education.(College of Business Education (CBE)) Mashenene, Robert GalanItem Entrepreneurial Capabilities between the Chagga and Sukuma Owned Small and Medium Enterprises in Tanzania(College of Business Education Journal) Mashenene, Robert GalanItem Exploring Students’ Complaints Management in Higher Learning Institutions in Tanzania – Lessons from the College of Business Education(College of Business Education) Mapunda, Margareth A.; Mramba, Nasibu R.Item Exploring the Challenges of Entrepreneurship Training Access to Farmers: The Case of Orange Farmers in Muheza, Tanzania(College of Business Education) Tambwe, Mariam AllyItem Fostering Entrepreneurial Mind-sets and Innovative Behaviour to Rural Youth in Mtwara, Tanzania(College of Business Education) Tambwe, Mariam AllyItem Impediments of E-commerce Adoption among Small and Medium Enterprises in Tanzania: A Review(College of Business Education) Mashenene, Robert Galan; .Rumanyika, Joel DItem Improving Public Service Delivery in Tanzania Through Kaizen: A Review of Empirical Evidence(College of Business Education) Bwemelo, Gordian S.Item Job Quality and Employees’ Satisfaction among Small Scale Manufacturing Industries in Tanzania(College of Business Education) Mashenene, Robert Galan